The digital marketing news that matters this week — Google, AI search, social and ads — explained for business owners and marketers, with what to do next.
Paid Ads
Since October 12, Google can turn the offers on your website into promotion assets for local Search and Performance Max campaigns. Here is how to check what it is showing.
AI Search
From October 8 to 15, many ChatGPT clicks arrived untagged and were counted as Direct. A fix is rolling out, but the episode exposes how fragile AI attribution is.
Own a local business?
Get a free Growth Scan of your Google, AI search and website visibility, then a plain-English plan from a real strategist.
Run marketing for a site?
Titles, descriptions, schema and AI-search checks inside WordPress, with an optional AI writing tier.
